M3E
TCO calculator for electric vehicles

The digital tool for transparent cost comparison of combustion engine and electric vehicles

 

Greater clarity for your target groups – with a tool that makes profitability visible.

The perceived high cost is one of the biggest misconceptions surrounding the switch to electromobility. This is precisely where the M3E TCO calculator comes in: As a digital module for your website or platform, it enables end customers to make an understandable, individual cost comparison between combustion engine and electric vehicles – transparent, realistic, and data-driven.

With just a few details, users receive a sound basis for their decision – and you create trust, promote the willingness to switch and increase your conversion rate.

Compare, understand, trust – the advantages at a glance

Ready-to-use tool for websites, shops or consulting tools

Realistic TCO calculation between electric and combustion engine vehicles

Intuitive, simple operation with clear user guidance

Customizable : vehicle prices, mileage, energy prices, subsidies, and much more.

Three key figures : annual costs, €/km, total costs over the service life

Ideal for initial assessments, internal decision-making, and consultations.

This is how the M3E TCO calculator works

The TCO calculator analyzes the Total Cost of Ownership (TCO) of electric vehicles compared to conventional models – directly in the browser, without registration.

1

Enter vehicle data

Select electric and combustion engine vehicles, enter prices, charging infrastructure costs and subsidies.

2

Define usage

Adjust mileage, observation period and usage scenarios

3

Record energy and operating costs

Add costs for electricity (private/public), conventional fuel, insurance, maintenance, etc. – many fields are already pre-filled.

4

Immediate results comparison

Automatically generated overview:

– Ongoing costs per year

– Cost per kilometer

– Total costs over the useful life

5

To provide decision support

Your users receive a data-driven basis for the transition – tailored to their profile, without any consulting effort on your part.

Our recommendation: Integrate the TCO calculator into your marketing strategy.

As a ready-to-use tool, the TCO calculator offers real added value for any website, landing page, or consulting chain. It lowers barriers, increases interest in electric vehicles, and supports informed decisions throughout your customer journey.

Upon request, we can supplement the TCO calculator with additional digital services from our portfolio.

For providers who want to offer guidance and encourage switching.

The M3E TCO calculator is ideal for:

  • OEMs and vehicle manufacturers who want to specifically demonstrate the economic advantages of electric vehicles to their customers.

  • Dealer networks that want to digitally expand their consulting services and qualify leads.

  • Portal solutions and comparison platforms that want to convert reach into conversions

  • Energy suppliers and charging providers who want to strategically support transitions and supplement their consulting services

For providers who want to offer guidance and encourage switching.

The M3E TCO calculator is ideal for:

  • OEMs and vehicle manufacturers who want to specifically demonstrate the economic advantages of electric vehicles to their customers.

  • Dealer networks that want to digitally expand their consulting services and qualify leads.

  • Portal solutions and comparison platforms that want to convert reach into conversions

  • Energy suppliers and charging providers who want to strategically support transitions and supplement their consulting services

Our recommendation: Integrate the TCO calculator into your marketing strategy.

As a ready-to-use tool, the TCO calculator offers real added value for any website, landing page, or consulting chain. It lowers barriers, increases interest in electric vehicles, and supports informed decisions throughout your customer journey.

Upon request, we can supplement the TCO calculator with additional digital services from our portfolio.

Frequently Asked Questions About the M3E TCO Calculator

What is the M3E TCO calculator suitable for?
The TCO calculator transparently displays the cost differences between combustion engine and electric vehicles – tailored to each usage scenario. Companies can use it to support customers in their purchasing decisions, reduce barriers to switching, and digitally expand their sales.
The module is ideally suited for OEMs, vehicle dealers, platform operators, energy suppliers and consulting providers who want to explain, promote or strategically support electromobility.
The calculator is a web-based module and can be seamlessly integrated into existing websites, shops, portals or consulting tools – without complex implementation.
Yes. CI elements, preset prices, energy prices, funding parameters or durations, among other things, can be individually configured – depending on the target group, market or platform requirements.
Users receive three key figures at a glance: annual costs, cost per kilometer (€/km), and total costs over the usage period. This builds trust and supports informed decisions.
The TCO calculator lowers information barriers, qualifies leads, and improves the customer journey. It is particularly helpful for initial consultations or as an argumentation aid in the sales process.
Yes. The computer can be pre-configured for fleet customers or embedded in specific B2B environments – including appropriate parameters and KPIs.
Our tool is specifically designed to communicate the economic benefits of electric vehicles – with a focus on user-friendliness, strategic marketing and flexible integration for companies.

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